2-in-1Primer + Waterproofing
Max is a premium 2-in-1 waterproofing primer formulated with advanced acrylic technology, penetrating deep into masonry to seal pores and form a durable water-resistant barrier while creating a strong foundation for decorative paint systems — with excellent alkali resistance and outstanding resistance to peeling, blistering, and flaking.
Inclusive of all taxes · Available via authorized dealers only
Demo pricing shown — to be updated with final rates
Available only through authorized dealers & company representatives — not sold online.
Creates a durable barrier that helps prevent moisture penetration and dampness.
Provides excellent adhesion, surface sealing, and long-lasting durability.
Primes and waterproofs in a single application, ensuring a strong base for topcoats.
Reduces surface porosity, improves paint spread, and enhances finish quality.
Suitable for all masonry surfaces with excellent resistance to peeling, blistering, and alkali attack.
Cement Plaster: Primed and sealed before painting.
Concrete & Brickwork: Strong adhesion base for decorative coatings.
Putty Surfaces: Smooth, uniform base for topcoats.
Ensure the surface is clean, dry, and free from dust, grease, loose particles, and old flaking paint.
Mix the primer thoroughly before and during application.
Dilute with clean water as recommended, depending on the application method.
Apply one uniform coat using a brush, roller, or airless spray.
Let the primer dry completely before applying putty or the final topcoat.
| Features | Max | Conventional |
|---|---|---|
| 2-in-1 Primer + Waterproofing | ||
| High-Performance Acrylic Technology | ||
| Alkali & Peeling Resistant | ||
| Improves Paint Coverage | ||
| Interior & Exterior Use |
Used MAX as a primer before painting our exterior walls. Good coverage and the paint colour came out noticeably richer.
Our contractor recommended it for a damp-prone wall before repainting. No peeling or blistering months later.
Simple one-coat application saved us time compared to separate primer and waterproofing products.
It primes and waterproofs the surface in a single application — sealing pores against moisture while also creating a strong, uniform base for topcoats.
Yes, MAX is suitable for interior and exterior masonry surfaces including cement plaster, concrete, brickwork, and putty.
Yes — by reducing surface porosity, it improves paint spread, enhances colour development, and gives a smoother, more uniform finish.
One uniform coat, diluted as recommended, is generally sufficient. Recoat after 4–6 hours if a second coat is required depending on surface porosity.
Innovative construction chemicals
engineered for lasting protection
trusted by builders, valued by homes.
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